Breathe with James
App design, Branding, Art direction
Breathe with James
App design, Branding, Art direction
Breathe with James
App Design
Taking Breathe With James from online sessions to the app store, so people could shift their state and find calm whenever they need it.
The challenge
James had built a following through one-to-one breathwork sessions, but he knew there was something bigger there: a way to help more people find calm without needing him present for every session. The app was the answer to that. He had a clear vision for what Breathe With James could become, and strong brand foundations to back it up. What was missing was the expertise to translate that into digital space. The challenge wasn't just designing an app, it was figuring out how a practice built on human connection could work as an on-demand product, and building a design system flexible enough to grow with it
Taking Breathe With James from online sessions to the app store, so people could shift their state and find calm whenever they need it.
The challenge
James had built a following through one-to-one breathwork sessions, but he knew there was something bigger there: a way to help more people find calm without needing him present for every session. The app was the answer to that. He had a clear vision for what Breathe With James could become, and strong brand foundations to back it up. What was missing was the expertise to translate that into digital space. The challenge wasn't just designing an app, it was figuring out how a practice built on human connection could work as an on-demand product, and building a design system flexible enough to grow with it
Taking Breathe With James from online sessions to the app store, so people could shift their state and find calm whenever they need it.
The challenge
James had built a following through one-to-one breathwork sessions, but he knew there was something bigger there: a way to help more people find calm without needing him present for every session. The app was the answer to that. He had a clear vision for what Breathe With James could become, and strong brand foundations to back it up. What was missing was the expertise to translate that into digital space. The challenge wasn't just designing an app, it was figuring out how a practice built on human connection could work as an on-demand product, and building a design system flexible enough to grow with it
Taking Breathe With James from online sessions to the app store, so people could shift their state and find calm whenever they need it.
James had built a following through one-to-one breathwork sessions, but he knew there was something bigger there: a way to help more people find calm without needing him present for every session. The app was the answer to that. He had a clear vision for what Breathe With James could become, and strong brand foundations to back it up. What was missing was the expertise to translate that into digital space. The challenge wasn't just designing an app, it was figuring out how a practice built on human connection could work as an on-demand product, and building a design system flexible enough to grow with it
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© 2026 Elizaedit Ltd
© 2026 Elizaedit Ltd
© 2026 Elizaedit Ltd